I just completed my pre-spring cleaning house… at my Twitter home, @DavenAnderson
The real #1 danger to Twitter’s relevance is linkbaiters. People who post nothing but links, for them to cash in whenever a follower clicks on a link. I was following only three such linkbaiters, and those three Tweeters (out of 800 followers total!) basically took over my feed. Within a few hours of unfollowing the three, my feed has been transformed. Never have I been so glad to see all the usual “Buy my book” clutter in my feed again.
The other side of my broom was to some “symbolic follows”. Where you are following the person as a “nice gesture”, but they aren’t following you, or otherwise communicating with you in any way. It’s quite interesting that you can be great friends with someone on Facebook, interact with them regularly, and they still won’t follow you on Twitter.
I am quite aware in several cases that a person who is my Facebook friend might almost never be on their Twitter account, and may not have even been aware I was following them. In other cases, these friends might be sticking to the ‘inner circle’ on Twitter, and if I’m in their Facebook inner circle, “never the twain shall meet.” So I’ve decided to make a change for the better, and cut back on the ‘symbolic’ follows. If I’m communicating with you at Facebook on a regular basis, I don’t really need to follow you on Twitter, “just because”. I really think we all need to be more honest in our approach to social media, be cognizant of what works and what doesn’t, and refrain from empty gestures and pretension.